So let’s talk about how to use these metrics to improve your following and streams on Spotify. “Access to this information enables you to make data-informed decisions about how you market your songs, who you collaborate with, and where in the world to tour and promote your music,” she said. Spotify for Artists Product Manager Emily White summed it up nicely : And these stats are important to pay attention to because they tell you how people are finding your music and which songs resonate with most people. They launched Spotify for Artists, which is where you can see a bunch of your stats, like streams, saves, and what playlists your songs have been added to. Fortunately, they’ve gotten better, and that’s good news for us musicians. When Spotify first launched in the United States, the metrics were meh.

Tips and Tricks for Growing Your Spotify Presence And if you end up on Spotify Charts, then great. So instead of trying to game the Spotify Charts, it’s better if you focus on growing your Spotify following and getting your music in front of as many people as possible. Put “Listed on Spotify’s Viral 50 Charts” on your EPK. And of course, this gives you bragging rights. You’ve already got a ton of people listening to your music.īut getting on this chart can get the attention of some more industry people, which could lead to more opportunities. So if one of your songs gets enough traction to make it on Viral 50, showing up on this chart won’t really make or break your career. Now, the songs on Viral 50 have millions of streams. in Spotify for Artists, the desktop app, and other custom usage reports).”īut we know this: lots of song streams, playlist adds, and saves makes the algorithm show it to more people, which then leads to more streams. They do note that the formula could lead to data looking “different from other reported stream numbers we share (e.g. “These numbers are generated using a formula that protects against any artificial inflation of chart positions,” Spotify says. So if your new track starts to take off, this Viral 50 is where you could end up.īut how does Spotify figure out whose songs are “viral” enough to get listed on this chart? Well, it’s not clear. But there’s also a Viral 50 tab you can view that lists several artists you may not have heard of. As you can guess, the top 100-200 artists on Spotify Charts are often seen on the Billboard Hot 100, like Justin Bieber, Billie Eilish, Ed Sheeran, etc.

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